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New York Knicks fans are making up for lost time.
The Knicks won their first NBA championship in 53 years on Saturday night after years of hope, heartbreak, and facepalms.
But the wait was well worth it, and fans are making sure this year’s run is remembered forever.Â
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Jalen Brunson of the New York Knicks lifts the Bill Russell NBA Finals Most Valuable Player Award trophy after defeating the San Antonio Spurs in Game Five of the 2026 NBA Finals at Frost Bank Center on June 13, 2026 in San Antonio, Texas. (Gregory Shamus/Getty Images / Getty Images)
Knicks championship gear broke Fanatics’ record for the most sold by any title winner in the four major sports within 24 hours, surpassing last year’s Philadelphia Eagles. They are also on pace to become the company’s top-selling overall sports champion ever, which would eclipse the previous best Chicago Cubs in 2016.
Fanatics took in more than 8,000 orders per minute after the clinch, a new company record.
The Knicks have already more than doubled the sales of the company’s previous best-selling NBA Finals champion, the Los Angeles Lakers in 2020.Â
Karl-Anthony Towns of the New York Knicks celebrates with the Larry O’Brien Championship Trophy after the victory against the San Antonio Spurs in Game Five of the 2026 NBA Finals at Frost Bank Center on June 13, 2026 in San Antonio, Texas. (Ronald Cortes/Getty Images / Getty Images)
KNICKS STAR JALEN BRUNSON’S SISTER DUNKS ON CRITICS AS NEW YORK WINS NBA CHAMPIONSHIP
New York took down the San Antonio Spurs in five games, overcoming double-digits in each victory. In fact, the Knicks spent more time trailing by double digits (over 62 minutes) than actually leading (roughly 56 minutes) in the series.
The title run warranted Game 3 becoming the most expensive secondary-market sporting event on record, with the get in price over five figures.
New York won 15 of its final 16 games to win the championship, including 13 consecutive at a point. The streak was snapped in that Game 3 contest, and they almost lost two in a row for the first time since the first round, but they stormed back from 29 points down to complete the largest comeback in NBA Finals history.
Karl-Anthony Towns and Jalen Brunson of the New York Knicks pose for a photo with the Larry O’Brien Championship Trophy and the Bill Russell NBA Finals Most Valuable Player Award after the game against the San Antonio Spurs during Game 5 of the 2026 (Jesse D. Garrabrant /NBAE via Getty Images / Getty Images)
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The Knicks will celebrate their title with their official championship parade on Thursday morning – although Jose Alvarado was already a part of the Puerto Rican Day Parade with NYC Mayor Zohran Mamdani.
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